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A programme and a registered mark are only part of the test
For an offer enabling the purchaser to start a business, section 10-1-410 covers specified device-location promises, buying back the purchaser’s output, or a sales/marketing programme tied to a total initial payment exceeding $500. The location branch concerns the listed vending, display and amusement devices; it is not every kind of help finding customers.
The registered trademark or service-mark exception belongs to the sales/marketing-programme branch. It is not a blanket exception to the other branches. The Act also has specific business and seller exclusions. Calculate the defined initial payment, including the specified first-six-month commitments and total instalment price, before using the $500 comparison.
A seller soliciting or offering in Georgia can fall within the definition, as can a seller with its principal business place there even when soliciting nonresidents. Federal franchise and business-opportunity definitions remain separate.
Give the state disclosure before the first commitment
For a covered business-opportunity sale, give the prescribed written disclosure at least 48 hours before the earlier contract signature or receipt of consideration—money or other value. It needs Georgia’s specified cover and contents, including the actual services and training, a financial statement no older than 13 months updated for material changes, and required earnings information where claims are made.
A Part 436 federal document can replace only the state paragraphs specifically listed in section 10-1-411(c). The separate Georgia cover and the remaining state content still matter. Update the required information for material changes and at least annually. An independently applicable federal disclosure clock is not shortened by the state’s 48 hours.
Do not collect the whole price upfront
In a business-opportunity sale, the seller may collect no more than 15% of the total purchase price. Put the balance in the independent escrow account agreed by both parties. Escrow holds the money separately; release is 60 days after the purchaser starts operating or on complete contractual performance, whichever happens first.
Separately, a promise to refund the price or repurchase supplied items if the purchaser is dissatisfied, under an agreement requiring total initial payment exceeding $500, triggers the stated bond or trust of at least $75,000. The bond must come from an authorised surety; the trust must use a licensed and insured bank or savings institution in Georgia. That subsection excludes deposits from the price paid. Multilevel distribution companies have separate bond and below-$500 exception rules.
The service-of-process filing is not state approval
Section 10-1-416 requires the covered seller with Georgia purchasers/participants, agreements made there or its principal business place there to appoint the Secretary of State to receive legal process and pay the $10 filing fee. This is not approval of the offer or a substitute for ordinary entity filings.
Support income or earnings claims with documented data and supply it to the Attorney General on request. Do not advertise state endorsement or even refer to compliance with this part in the prohibited manner. Written contracts must describe the actual services, payment terms, business address and approximate delivery date.
Keep the seller’s brand authority separate
The Secretary of State distinguishes a business/trade name (often called a DBA) from a trademark or service mark identifying goods or services. Identify which entity owns the actual mark and what permission the U.S. seller has to use and sublicense it.
For example, a Singapore parent’s company name, its U.S. seller’s trading name and the mark on training material can be different records. None substitutes for the licence allowing the actual seller to grant the proposed rights.
The current application instructions say the office does not search federal or other-state registrations and cannot guarantee availability. State acceptance is not a completed assessment of competing U.S. rights.
A refund remedy has its own notice and return conditions
Section 10-1-417 provides specified violation-based remedies, including written notice to the seller within one year of the contract for its voiding/refund route. The purchaser must make the goods available for return and cannot be unjustly enriched. A late-delivery complaint or other dispute needs the actual statutory trigger; a refund is not automatic merely because the business disappoints.
The separate multilevel-contract cancellation provisions are not a general cancellation right for every franchise.
Scope
- Selected ordinary business-opportunity duties, not every multilevel plan, industry-specific relationship law or exemption application. The actual parties, promises, mark, payments and state connections control; federal duties and U.S. brand availability remain separate.
Next step
Before taking a covered purchaser’s commitment or money, establish the coverage branch and arrange the actual disclosure, escrow, any required bond and service-of-process filing.
Sources & review notes
Georgia Attorney General Consumer Protection Division
Passage, dates and research notes
primary · Express source currency statement
Current through the 2006 Regular Session
Full text explicitly current only through 2006. Historical source; NOT verification of current legal duties or numerical thresholds. Source can support the fact that this dated version needs reconciliation.
Georgia Secretary of State
Passage, dates and research notes
official-guidance · Limits of office search and legal significance
This office does not search records of federal or other state trademark registrations
Current official full instructions read. State filing is not federal/other-state searching or complete mark clearance.
Georgia Secretary of State
Passage, dates and research notes
official-guidance · Trade name versus trademark/service mark
A trade name (also known as a “DBA” or “fictitious name”)
Current official FAQ reviewed; source distinguishes a business trade name from a mark identifying goods or services.
Georgia General Assembly / Code Revision Commission
Passage, dates and research notes
primary · Sections 10-1-410–417, printed 303–322
At least 48 hours
Read complete statutory sections 410–417 in the state-hosted official 2024 Code; annotations distinguished from statute. Current reconciliation uses 2025 supplement and actual 2026 Act 723. The registered-mark exception qualifies the marketing-programme branch only. No product/party-specific exclusion or full sector-law survey.
Georgia General Assembly / Code Revision Commission
Passage, dates and research notes
primary · Title 10 supplement, contents and entries affecting Part 3
2025 Supplement
Read supplement title/scope/contents and checked complete document for 410–417 entries; none added/changed there. This limited update check is not a complete review of all annotated Title 10 material.
State of Georgia, Governor and General Assembly
Passage, dates and research notes
primary · Section 10(1), final reenactment/repealer provisions; official enacted-law summary supplies effective date
inserting a comma
Read the actual signed/passed Act: section 10(1) inserts a comma following company) in 10-1-411(b)(8)(A). The final provisions reenact the Code subject to the stated conflicts and repeal conflicting laws; there is no separate express July 1 clause. The Governor’s signed-legislation list corroborates enactment, and the official 2026 enacted-law summary states effective July 1, 2026. No bill proposal is treated as operative.
Detailed rule records (5)
The Georgia Secretary of State FAQ distinguishes a trade name identifying a business from a trademark/service mark identifying goods/services. Catalogue the mark owner, registration jurisdiction, goods/services and the selling entity’s licence rights separately from the business-name record. The official application instructions say the office does not search federal or other-state registrations and cannot guarantee availability.
Georgia trademarks and service marks FAQ Georgia trademark and service-mark application instructionsThe AG-hosted page remains explicitly historical through 2006. New research now reconciles the selected current 410–417 provisions using the legislature-hosted 2024 official Code, 2025 supplement and actual 2026 Act 723. Use the newer source chain for coverage, disclosure, payment and process duties; the old page is not silently relabelled current.
Georgia agency-hosted business opportunity statutory text Official Code of Georgia Annotated, Volume 8, 2024: business opportunities Official Code of Georgia Annotated: 2025 Supplement to Volume 8 Georgia Act 723/HB 1268 signed 2026 Code-revision act410(2)(A) covers enabling a purchaser to start a business with specified vending/display/amusement-device-location promises, buyback of purchaser output, or a sales/marketing programme with initial payment exceeding $500. Initial payment has the statutory first-six-month/instalment/security rules. Registered-mark licensing qualifies the marketing-programme exception only. Seller definition reaches in-state offers/solicitation and Georgia principal-place sellers soliciting nonresidents.
Official Code of Georgia Annotated, Volume 8, 2024: business opportunities Official Code of Georgia Annotated: 2025 Supplement to Volume 8 Georgia Act 723/HB 1268 signed 2026 Code-revision actSection 10-1-411(b) requires the prescribed cover and disclosure at least 48 hours before the earlier signature or consideration, including financial statements no older than 13 months updated for material changes, actual services/training and conditional earnings disclosures. Section 411(c) permits Part 436 substitution only for its specified paragraphs. Section 413(b) requires material-change and at least annual updates. Section 412(b) caps collection at 15%, with the balance in agreed independent escrow released 60 days after operations begin or complete contractual performance, whichever happens first. Section 412(a) requires the specified bond or trust of at least $75,000 where the qualifying dissatisfaction-based refund/repurchase representation accompanies an agreement with total initial payment exceeding $500; multilevel-company rules and the below-$500 exception apply separately.
Official Code of Georgia Annotated, Volume 8, 2024: business opportunities Official Code of Georgia Annotated: 2025 Supplement to Volume 8 Georgia Act 723/HB 1268 signed 2026 Code-revision actSection 10-1-416(a) requires the covered Georgia-connected seller to appoint the Secretary of State as process agent and pay $10. Section 414 requires documented earnings-claim support supplied to the Attorney General on request and prohibits the specified mark misuse, approval or compliance representations. Section 415(a)–(b) requires the written contract and copy at signing with prescribed terms. Section 417 provides a qualified violation-based voiding/refund route with written notice within one year, goods made available for return and no unjust enrichment.
Official Code of Georgia Annotated, Volume 8, 2024: business opportunities Official Code of Georgia Annotated: 2025 Supplement to Volume 8 Georgia Act 723/HB 1268 signed 2026 Code-revision actKeep this reading in your learning library.
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